That’s Knowing Your Customers

BT

Yesterday evening, the house phone rang so I answered it. It was BT (British Telecom) ringing to thank me for being such a great telephone customer. In fact, I was such a good customer that they were making a special offer to me: I could get broadband from BT. ‘But,’ I responded, ‘I already have broadband.’ The BT clerk asked me who was my broadband supplier. ‘BT’, I said flatly. Conversation over.

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