Does this Starbucks Shared Planet sign come across as “It’s our planet, but we’ll share it with you. Love, Starbucks”? Am I being too critical against Starbucks?
Don’t get me wrong. I like Starbucks. I really do enjoy their coffee, even though I refuse to use their sizing names. (I always order a medium, never whatever the Starbucks name for that is.) I think they are a good company too. No, not perfect, but hey, who is?
Yet it strikes me that this simple sign on a hand dryer could have used a bit more thought, especially from such a brand-conscious company.
So, am I being pedantic or did Starbucks misstep a bit?
